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"I'm Poppy" was originally going to be released on January 31st, 2017. Instead, Charlotte, a recurring character on Poppy's YouTube channel, "leaked" a snippet of the song in the video "I Have Poppy's New Song". Poppy can be heard in the background exclaiming: "Charlotte, why are you doing this? They told me I couldn't release it today!". The release date was then pushed back to February 14th, 2017.
This song is an introduction to Poppy and what it is like in her world. The lyrics tell the listener how to be like her and how everyone is happy watching her YouTube videos on the internet.
- When this song was released, "That Poppy" was one of the most searched artists on iTunes.
- This song was one of the songs requested to be played at Apple's WWDC 2017.
- The official version is about 52 seconds longer than the version posted on Poppy's YouTube channel.
- An alternate title for this song is "That Poppy".
- This was the last song ever released under Poppy's previous stage name, That Poppy.
- However, it was later re-released on her debut album under her current name, Poppy.
- The outfit Poppy wears in the single artwork is the same outfit she wears in her video "I Like Magic".
- It is currently the second most-viewed music video on Poppy's channel, having over 9 million views.
- Titanic Sinclair provides the robotic voice in the pre-choruses.
- Before the bridge, a coin sound effect from the video game Super Mario Bros. can be heard.